Thailand’s aesthetic medicine has gotten substantial international attention. According to IDG, Thailand’s cosmetic market is one of the largest in Southeast Asia and has been growing steadily over the past few years.

Statista added the market size of the cosmetics and personal care industry in Thailand was valued at around US$5.5 billion in 2020, and it is expected to continue to grow at a CAGR of around 5.3% from 2021 to 2025. Grand View Research estimates that Thailand’s aesthetic treatment sector was worth US$1.46 billion in 2023. Between 2024 and 2030, this sector is expected to grow at a compounded annual growth rate of 11.6%. By 2030, the market is expected to be worth US$3.54 billion.

This growth is catalysed by a number of factors, including the growing popularity of non-invasive procedures, medical tourism, and the ageing population. Cities such as Bangkok and Phuket are major cosmetic procedure hubs, attracting patients from all over the world due to their high quality and low cost.

Meanwhile, ViMUT Hospital’s facility opening aligns its strategy to offer comprehensive health and beauty solutions, addressing the increasing demand for cosmetic procedures among younger generations. The Hospital’s expansion reinforces Thailand’s position as a leading destination for cosmetic surgery and aesthetic treatments in Asia.

The World Travel & Tourism Council ranked Thailand among the top five countries globally for medical tourism spending in 2019, with 60% of medical tourists seeking aesthetic procedures. ViMUT has noticed a significant change in the demographics of cosmetic surgery patients.

Interest is growing among Generation Z and men aged 20 to 45. Despite economic downturns in other sectors, this customer base expansion is driving long-term growth. This trend is not limited to Thailand.

Dr Chanchai Wongchuensoontorn
Image credit – The Nation

Assist Prof Dr Chanchai  Wongchuensoontorn, an Oral and Maxillofacial Surgeon at ViMUT Hospital, noted that the trend reflected how social media has influenced young people’s perceptions of their physical appearance. 

“In today’s social media age, image is more important than ever, and beauty enhancement is no longer gender-specific. The goal of facial contouring surgery is sometimes not only to improve appearance, but also to correct issues such as cleft lips, abnormalities caused by accidents or certain diseases, and jaw issues that cause tooth misalignment,” he stated. 

The new Maxillofacial Contouring Centre at ViMUT Hospital offers a range of services, from consultations to complex surgeries. The hospital emphasises its expertise in facial bone and jaw surgery, as well as oral and maxillofacial surgery, offering solutions for multiple issues in a single, precise procedure.

Dr Chanchai added, “We have expert doctors and a dedicated team to offer patients safe and attentive treatment at a reasonable price, with comprehensive medical technology to support both Thai and international customers.”

Medical devices manufacturers and suppliers can look forward to a surge in demand given the bullish outlook of Thailand’s aesthetic medicine.

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The post ViMUT Hospital Opens Facial Contouring Centre To Meet Thailand Cosmetic Surgery Demand appeared first on Asia Pacific Metalworking Equipment News | Manufacturing | Automation | Quality Control.