Chinese Automakers Double Down On Presence In Thailand
Banking on gloomy automotive sales in Thailand, Chinese automakers seized the opportunity to double down their presence by positioning their cars as pocket-friendly.
They started rolling out electric vehicles (EVs) assembled in Thailand in the local market in compliance with the government’s EV3.0 policy, which aims to balance locally produced vehicles with exports. Thansettakij, a Thai-language media arm of the Nation Group, reported MG4 Electric cars have been assembled at the SAIC Motor-CP factory in Chonburi since April with slight adjustments. China’s Hozon Motors are also assembling their NETA V-11 in Thailand.
The MG4 Electric Standard Range now features a 49 kilowatt-hour (kWh) battery instead of a 51kWh one, offering 423 kilometres per charge. The car costs THB 709,900 (US$ 12,250).
NETA V-11 (Minorchange), assembled at the Bangchan General Assembly factory in Bangkok, comes equipped with a 36.1kWh battery providing a range of 382 kilometres per charge. It comes in Lite and Smart models, priced at THB 549,000 (US$ 14,882) and THB 569,000 (US$ 15,424), respectively.
Meanwhile, the ORA Good Cat now includes lithium-iron-phosphate batteries, with reduced prices. The the ORA Good Cat Pro starts at THB 799,000 (US$ 21,659), THB 899,000 (US$ 24,370) for the Ultra and THB 1.09 million (US$ 29,548) for the GT model.
BYD’s Dolphin assembled in Rayong province will be launched in this month with prices starting at THB 559,900 (US$ 15,178) for the Standard Range, and THB 699,900 (US$ 18,980) for the Extended Range. Other Chinese manufacturers such as Omoda & Jaecoo, Guangzhou Xiaopeng Motors Technology and Zeekr Intelligent Technology Holding plan to launch their EV models in Thailand in H2 2024.
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